Lest IMG's Fern Mallis feel that M.A.C. is stealing her thunder, Estée Lauder group president John Demsey points out that all but of these designers don't show at the tents anyway; M.A.C. is simply consolidating them under one roof. And IMG is providing a shuttle bus between the two locations – provided, that is, that the shows don't conflict with IMG's.
Hard as this may be for IMG, it's great news for designers, who can concentrate their budgets on staying in business in these tough times rather than putting on shockingly expensive shows. And this Meatpacking District location is a great replacement for Bumble & Bumble's dearly departed venue, which featured up-and-coming designers showing in the hair empire's flagship location.