September 11, 2014

The Green Juice Generation

If you haven’t noticed yet (or already joined in on the craze), the heart of New York has become increasingly health conscious over the past few years with a tremendous amount of juice stores, healthy cafes, and organic markets sprouting up across the 5 boroughs. These places are usually filled with what we now call The Green Juice Generation, people aged 18 to 40, who live and breathe all things active, healthy, and organic.

photo via BostInno

Motivated by the desire to stay fit and looking good, the GJG have enlisted in new fitness trends such as Crossfit, Ballet fitness, Beyonce themed dance classes and different styles of Yoga as an alternative to traditional crowded gym centers. Not to mention, at the most recent IDEA World Fitness Conference in California, there are some even more challenging workouts just on the verge of making it big like TRX suspension training, BollyX dance classes, and K9 Fit Clubs fit for both you and your pup.

photo via Juice Press

For one, this new movement is definitely changing the face of dieting with juicing health regimes being the new thing to do. With such a high demand for detox and juice cleansing, businesses like Juice Press now even offer in-store, home or work delivery of kits with specific instructions on how to diet the right way using their products. Juicing places are everywhere right now, and among the long list of juice and smoothy varieties, they also offer organic, gluten free and/or dairy free food options.


Speaking of food, the Green Juice Generation’s go-to ingredients have quickly become superfoods like Kale, Chia, and a plethora of exotic nuts and berries. This health food obsession all goes back to the rise of Millennials who vegan, vegetarian, and gluten-free diets are changing the face of food and making it synonyms with a sense of community.

photo via Vogue UK

Looking across the Atlantic at London, supper clubs are revamping the city's dining structure with places like Honestly Healthy, Tanya's Cafe, and  The Camberwell Kitchen Supper Club giving this health craze an upgraded elite social status. These supper clubs offer guests the chance to enjoy a rather extensive menu of raw foods, live music, and superfood infused cocktails while in an intimate setting of both familiar and new faces.

photo via Bustle

Fashion Week may be over in New York, but with three more cities to go, we thought we'd leave you with a few healthy snacks that will keep you on-the-go glamourous no matter where you are and what you're doing so check them out here. Also, make sure to stay tuned for next week's Fashion Week Roundup!

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