Go Global or GO HOME!

Well, it's that time of the year again...fashion week and this season it's all about online! We are moving (quicker than we realize) towards a global lifestyle and regardless of where we are sitting from around the world, we can still stay informed. Here at MBF, we are officially moving up to the cloud so we can work anywhere, at anytime.

From catwalk to computer screen, a global audience of consumers now has front row access right there with fashion's finest as we shift towards a completely virtual fashion experience. Just think about the growing number of fashion bloggers in attendance and how they have become just as important as any buyer, editor or socialite. The two fashion worlds, online and offline, are blending in full force.

photo via Mashable

Do designers finally have fashion and technology working in their favor? Live-streaming has pretty much become the status quo as we begin to forget what it actually feels like to physically be at a live show. If you remember back in the 1950's it was forbidden to even sketch the looks let alone photograph them and today, we have instant viewing while the show is still in progress like on style.com. Topshop and Google team up to take it one step further with "The Future of the Fashion Show" which allows viewers to see the show from all different points of view whether on the runway, backstage or front row. WWD has even partnered with Paper by FiftyThree to compile live-sketches from select shows at NYFW including the likes of Marc Jacobs, Proenza Schouler, DVF, Oscar de la Renta, J. Crew, Calvin Klein and Alexander Wang. It's all about finding new ways to enhance the online experience.

photo via NY Times

Through this instant technology, designers and brands are cutting out the middleman and going straight to consumers via online platforms and social media like Twitter. Now companies like Belstaff, can use data analytics to predict what items will hit stores based on their web viewers favorite looks. They now have the ability to tap into what consumers are watching, from where, which devices and for how long as well as which looks consumers pause for. This information is also revolutionizing brands' e-commerce platforms which can now be fine tuned depending on each country's clicks and viewing preferences.

photo via Elle UK

Not to mention, through sites like Moda Operandi and Lyst, which pre-sell runway clothes as the shows are live streaming, brands have move available insight into what will sell in the future and what pieces to produce more of. Burberry recently launched a new "Made to Order" initiative which gives their global consumers the opportunity to purchase and personalize outerwear and handbags as they are shown on the catwalk. Forget buyers, agents and consulting agencies, consumers have the power to decide what's in store now!

photo via Elle

Just look at how consumer buying habits are affecting all our industries. Magazines like Elle now offer free iPad apps when you subscribe. Best Buy and Barnes & Noble are severely hurting since we don't buy tangible media anymore; we download and stream everything. Television is being replaced with online TV and web series like "House of Cards." And do land lines still exist? Barely. The computer is even disappearing as smartphones just get smarter.

photo via WWD

So what does this mean for the fashion industry? Well first of all, this access to the latest trends fuels both the fast fashion and knockoff industries even more than before. Not to mention, with growing direct-to-consumer business, will we even need sales agents or showrooms anymore? This could possibly be foreshadowing the eventual extinction of apparel trade shows or at least major updating to adjust to the fast changing industry. And now with the middleman gone, will these brands pass on this margin to their customers? As our retail business models evolve, the entire way we position our price structures is going to have to change too. While some retailers continue to focus primarily on their brick and mortar expansion, they better take another look at their strength in the online community because this is the future of fashion. We are living in it right now and there's nowhere to go but global.

What are your favorite looks from fashion week thus far? Make sure to check out some of our personal highlights from the runway on our Pinterest page and "like" us on Facebook to stay "in the know" with all the latest happenings in the industry!

The Fast & The Furious

We’ve attended some events over the past few weeks regarding fast fashion and incorporating sustainable business practices into a fast fashion retail model. We are at the point where fashion has just gotten too fast. What you see on the runway, is available right off the catwalk and just weeks later you can spot knock-off versions in fast fashion shop windows. At the fabric trade shows, suppliers will be showing S/S 2014 and buyers will be purchasing these collections for S/S 2013. When is enough enough? Where is the breaking point? Our conclusion, we are going to have to cease making things so quickly and for so cheap.

photo via WWD

What are we doing speeding everything up – with new deliveries every two weeks? The people producing these goods are working under inhumane conditions which as of late, has become critically publicized by the media. Look at the recent factory fires in Bangladesh where 7 were killed and nearly 15 injured, all for the sake of what? A $29.99 dress? In response, companies are reacting with politically correct public statements revealing their changing practices in fear of suffering major monetary backlashes. A new sense of awareness is finally being raised as consumers buying these inexpensive garments are beginning to be more conscious about what it means to shop at such low price points.

However, there is hope as countries like China have made astounding leaps of growth with a push for improved worker's rights, wage increases and the emergence of unions. Due to this, many companies have shifted their production to other countries like that of Bangladesh, which will hopefully follow in China's footsteps towards better working conditions over the next few years. Which country will companies manufacture in then?

photo via RFID Journal

Through the help of technology alone, the entire manufacturing process is experiencing revolutionary changes. Affirm Heart Far East is a Chinese apparel manufacturer who manages their fast fashion production by using a RFID-based Apparel Management Expert (RAME) solution to track products from concept to finished product! This system indicates how long the production process takes per item, potential threats of delay as well as which workstations operate most efficiently.

photo via WSJ

In the name of fast fashion, even something as crucial to the entire apparel making process as the industrial sewing machine is finally getting an update. Sunstar Machinery Co., a factory based in Seoul and the largest manufacturer of these machines has been producing both sewing and embroidery machines with built in computers and displays. Theses machines not only track garments as they are being made and offer real time feedback, but also help improve efficiency by controlling the stitch, needle pressure and speed.

photo via The Business of Fashion

While changes at the production level are the most detrimental and involve the most pressure due to the contribution of people actually behind the making of, this desire for "fastness" is hitting everything from the runway to retail. KCD recently announced that their Digital Fashion Shows, which was once solely an industry exclusive platform, has gone public. This unrestricted digital front row access represents the future of the catwalk and offers a more affordable and viral alternative as many designers veer to hold their collection debuts in showrooms or at fashion parties to save money.

video via Rebecca Minoff

The explosion of social media pretty much goes hand in hand with the success of fast fashion. Over the past few years, Instagram has become a major driver for brand awareness just as Facebook has for boosting sales. Therefore sites like Fashion GPS, Olapic and Fohr Card have emerged to help brands track this data and eventually understand how to convert social media and website traffic into actual sales. Brands like Kate Spade, Tory Burch, Coach, Burberry and Sephora are all experimenting with how to take this scientific data and translate it into visible revenue. Rebecca Minkoff not only has a presence on both platforms, Instagram and Facebook, but also participates in Facebook advertising and recently launched a youtube video with Leandra Medine of the Man Repeller which reached more than 129,000 views since launching on January 9th. As the industry shifts to more digital solutions, more brands will begin to understand the importance of investing in their online presence to understand consumer insight.

photo via Hukkster

Despite the changing marketing strategies of retailers, consumers may still be one step ahead, at least when it comes to getting a good deal. Cutting-edge tools like one from Citibank's Citi Card, are beginning to emerge to help shoppers monitor sales and price drops as soon as they change. Hukkster, is one of the best examples of this as shoppers can now "hukk it" and they will be alerted when the price changes on any specific item, at any given time.

What it comes down to is, fashion is fast but the news is faster. With that said, it's great to be on it trend-wise, but you have to do it right because you can't get away with it anymore. The problem lies in the fact that we are a society driven by consumerism. We live to buy "stuff." Typically, fast fashion is bought by teenagers and for them, it's all about looking cool and trendy versus being politically correct. Not to mention, as you know, the internet and social media makes everything available in a matter of seconds, whether it be news related or the latest "it" product. However, things are evolving and for the better as we continue to experiment and learn from our mistakes. Unfortunately just like the 1911 Triangle Shirtwaist fire, sometimes it takes a tragedy for us to actually wake up and change. Hopefully, moving forward as a whole, we will make more conscious decisions from concept to consumer throughout the supply chain and gradually slow our speed down. 

Auspicious year of the Snake!

To all of our friends and colleagues in Asia, wishing you an auspicious year of the Snake! And a joyous celebration with friends, family and colleagues.

Your MBF Team!

Fashion's Superpowers

The retail arena is shifting so much from one day to the next that it's hard to keep up! Sights that were once solely on Europe and the U.S. have now shifted to include Asia and South America, as new emerging markets dominate the scene. The world's super powers are changing so who should you keep an eye out for now?

photo via zimbio

Despite the European crisis, Germany continues to stand strong with more than three quarters of consumers feeling optimistic about what's to come in 2013. International retailers seem to be feeling the same as their rapid expansion into Germany is nowhere near slowing down. Shops are popping up all over the country from Berlin to Frankfurt to Hamburg and Munich as brands like Primark, Abercrombie & Fitch, Hollister, Barbour, Club Monaco, Belstaff and Moncler, among many many more, push growth. Meanwhile, U.K. based retailers like Debenham's and Topman recently launched online stores in the country.

photo via WWD

We began to see a fashion presence from India all over the Spring 2013 runway, which is just one of many signs reflecting India's growing strength as a market. With the launch of the first Indian Apparel trade show here in NY and an increasing number of India-based NGO's in effect like Project Renaissance, Indian textile exports are about to see a major global boom. Over the past few months, major retailers have moved into the world's second most populated country like Superdry in Mumbai and Roberto Cavalli launching in New Delhi. Not to mention, Loreal plans to heavily focus on the Indian market as they invest over $200 million in manufacturing, distribution and research and development. Keep an eye out for this one!

photo via NY Times

Africa is another source of major design inspiration exhibited not only on the runway from the past few seasons but heavily at this season's fabric trade shows as well. This promising market, which is developing similarly to that of China and most recently Brazil, definitely has a lot of potential, but it just isn't quite there yet. While the money seems to be there, the wealthy invest it elsewhere in Europe or New York, rather than back into their native land. Despite, retail and tourism are developing and the population has the ability to remain plugged into the latest trends via the internet. We recommend you get your fill with a pair of vintage-looking "Made in Africa" Sawa sneakers sold at J.Crew now!

photo via WWD

Latin America is also on the watch list as Sephora, who just opened their 6th store in Mexico City in November, looks to add at least 50 new stores to the region by 2016. The major makeup specialty chain which has been expanding in Brazil as well, plans to launch three more stores in Sao Paulo over the next few months. For a beauty obsessed culture like that of Latin America, it is no surprise that Sephora has set their sights here and eventually looks to scout out other countries to possibly include Argentina, Colombia and Chile.

photo via British UK

Last November we attended a panel discussion at FIT discussing the growing influences of Swedish fashion in the global community. From the successes of IKEA, H&M and Acne, contemporary Scandinavian design is more established than ever. And now, a new exhibit, Fashion Scandinavia: Contemporary Cool is launching at the Somerset House on the first day of London Fashion Week displaying 56 up and coming Scandinavian designers.

photo via NY Times

We discussed the changing conditions in China's factories a few weeks ago and despite things looking up for employees, it is becoming increasingly more difficult to find people to fill these full-time factory positions. The problem resides in the growing number of recent college grads who are holding out for work in offices rather than pursuing well paid factory jobs. This new status factor is leading to major unemployment for those of the educated and a growing desperation by factories to find skilled labor to fill up payroll. While the growth of education is only creating a larger gap in China's employment, maybe the beginning of labour unions will help draw back workers as manufacturers that contract companies like that of Apple begin to exercise representation.

The world is more globally connected than ever before and with that, influences can come from anywhere. One thing is for sure, fashion is directly linked to these growing markets and is an excellent indicator of where we should shift our focus with everywhere from China, Japan, India and Africa influencing the runway. However, on the production side, as future generations in China become more educated and lose their desire to work in factories, manufacturing jobs will continue to shift elsewhere to other developing economies, like India and Southeast Asia. Not to mention, there will definitely be more of a presence from Brazil and the rest of Latin America taking a stance here in the U.S. throughout the next year or so. Eventually, the time will come for the likes of India, Africa and Russia as well so stay tuned...

Fresh Off The Press! AATCC Review

We're off to a great start in 2013! Not only did we just officially launch in China but we were also interviewed for an article in the January-February 2013 AATCC Review on Fashion Color Trend Forecasting.

photo via AATCC

If you remember the AATCC featured us back in September as the blog of the month so we are super excited to be included in one of this year's publications! 

photo via MBF Trend Consulting

The image above is a sneak peek into something we designed for the writeup! To read the full article please click here and please give it a second to load! Enjoy!

NY Tradeshow Roundup Spring/Summer 2014

Trade show season is officially upon us and with five shows going on here in New York as well as the Bread & Butter in Berlin last week...can we say things got a bit hectic? This was the first season PVNY and BBB fell during the same week causing many to choose between the two major shows.

photo via Universal Textile Mills

Texworld was our first stop of the week. Since we attended on the first day (with no other shows overlapping), it wasn't super busy so it was a great way to ease into the spring mindset. Pink tones were predominant from blush to hot pink and even purple shades. Americana influences shined through in both light blues and fire reds as well as in star and stripe prints. Laser cuts were something we saw a lot of but weren't really predominant at any of the other shows we attended. We loved the selection at Universal Textile Mills, an Indian based mill that featured a fresh array of Indian inspired prints and tropical florals. Overall, it was a bit shocking to see so many sequin fabrics and flapper elements lingering from a few seasons ago...so keep your eyes peeled to see how this translates down to the market for next spring!

photo via Deveaux

We're lucky enough to see the first of the PV shows here in NY and while not all the collections were complete, there were definitely some major key trends to note. We were happy to see the first day of the show was bustling with more industry professionals and fabric suppliers than ever. Featured at the Trend Forum was everything from textured jacquards to ombres and blurred effects, indigo blues, spring crepes, sheens, waxed fabrics and of course a plentitude of transparency. On the print front, we were surprised to see such an abundance of African and tribal influences but we loved the updated plaids on sheer fabrications like at Deveaux. Despite it being a little crazed, it seemed to be good for PV to push back a week when all the other shows were happening around town.

photo via Newlife™

One of the main highlights of our week and their second time showing at PV was Newlife™. If you remember, Newlife™ is a collection of high quality polyester yarns made from recycled plastic bottles via a completely non-chemical process. This time around not only has their eco-innovation library grown to include both new collections and applications, but they also introduced Newlife™ light, a cutting-edge ultra fine fibre as well as made their debut into the corporate wear market. In 2012, such big names as Armani, Valentino and Peter Langner have all used Newlife™ in their designs so without a doubt we'll be watching to see what this brand develops next!

While at PV, we of course had to stroll through Indigo NY to get our print on! While downstairs it was all about African inspired prints, we were super happy to see beading influences from India take surface. Again, we saw plenty of digital printing as well as Asian inspired watercolors and geometrics mostly in bright colors. We spent a lot of our time at Catherine B Designs who exhibited immaculate beaded designs as well as pretty much any type of print you could imagine, from tribal to geometrics to florals, animal, etc.

photo via Artistic Denim Mills

Last, but certainly not least, we stopped by The Kingpins Show to check out the latest denim and casual wear innovations hitting the market for next spring. As usual, it was a very relaxed environment to network, discuss industry related topics and trend spot. Here we saw tons of faded flower and rose prints, plastic-like coatings, recycled pieced together styles and metallic painted denim like at Artistic Denim Mills. ADM is definitely a leader in the industry and is now using promodal, a new tencel and modal fiber combo developed by Lenzing which counteracts stiffness. Not to mention, lightweight boyfriend denim was the highlight in women's wear and the distressed and paint infused "Artist Look" at Kaltex made a major splash onto the scene. This show was definitely another high point to our trade show circuit and exhibited the most cutting-edge innovations in the market so if you haven't been yet, do make an effort to attend next season!

photo via Kaltex

Overall, as we've predicted, while bright colors are still predominant, we are definitely beginning to see a strong shift towards neutrals like black, white and nude tones. This remains true for everything except the denim market which is expected to have a 50-50 split between color and blue hues for spring 2014. Digital prints are thriving but tribal, animal prints, stripes and roses continue to linger from seasons passed. We begin to see a shift towards the mixing of different patterns and a combination of sheers with plaids, which reflects updated 90's grunge influences from the runway. All in all, our hopes are high for next spring and as always we will continue to keep you updated on what's to come!

MBF Goes To China!

We talk about the importance of social media and emerging markets all the time, so today, we would like to announce our official launch in China! 

Through Weibo, a Chinese microblog, we can now post our Facebook, Twitter, Pinterest, and mbf TrendTalk blog all on one platform to the growing number of internet users in China. We also have a Youku account, which is the Chinese version of youtube!

Also, make sure to  us on Facebook to keep up with the latest happenings both in the office and in the market!

New Demands

December 21st marked a global shift in consciousness and the beginning of a new era. This combined with the start of a fresh year calls for us to re-evaluate our lives, relationships with others and how we treat the world around us. We talk about this “shift” all the time and it’s here, as we establish a new set of demands. Our core values and beliefs are changing from young to old, east to west, as we begin to embrace lives full of meaning, passion and new experiences.

photo via NY Times

For some, this change starts at dinner as we bring manners back to the table. Chenery Park, a restaurant in San Francisco, hosts Tuesday "family nights" where children are expected to behave and practice basic etiquette. This restaurant is one of many etiquette based businesses who are trying to preserve and pass down the art of politeness to future generations who are too busy living in today's techno-crazed age. Even China is seeing a surge of interest in learning western etiquette in an effort to politely engage universally across many cultures.

photo via ft.com

Speaking of China, as double digit wage increases continue, many companies are shifting production out of the country to cheaper places like Vietnam, Bangladesh, Indonesia and especially Cambodia, where productivity rates are rapidly improving. Look at Taiwan, who has built an entire high-tech fabric niche on behalf of companies exiting mainland China because of its terrible quality control measures. However, things seem to be finally getting better in China for employees as some plants begin to thoroughly re-evaluate workers' rights by regulating hours and upgrading their comfort standards by offering them chairs with more support.

photo via ft.com

Meanwhile, retailers push the limits ever so slightly as they test out high speed deliveries like Walmart, with its same day delivery service during the holidays. This initiative has developed as a response to companies who are entirely based online, like Amazon and Ebay's ability to speed up delivery times because of their more flexible business models. While the actual logistics of how many consumers prefer this method and how much costly it actually is remains under consideration, one thing is for sure, brick and mortar stores will not be able to compete with this pursuit for immediacy by e-commerce retailers.

photo via Chicago Tribune

We've discussed the importance of the "Made In America" initiative before on our blog and now it's really about to catch on as the largest retailer in the US, Walmart, seeks a more local approach to the way they do business. The retailer's plans include both buying an additional $50 billion in U.S. made goods over the next decade as well as hiring over 100,000 veterans over the next five years. Whether this is a response to their supposed low wages or merely a shift in business models, it is a monumental move that will hopefully unfold further for other retailers in the near future.

video via ecouterre.com

After major pressure from Greenpeace campaigns, Inditex, the parent company of Zara has pledged to eliminate all toxic and hormone disrupting chemicals from their supply chain by 2020. Other major commitments by Adidas, C&A, H&M, LI-Ning, Nike, Puma and Marks & Spencer are marking the beginning of healthier, cleaner and more transparent supply chains industry-wide. These instances reflect the changing demands of both the consumer and market to re-evaluate how we do things and figure out a more sustainable solution for this planet and its inhabitants.

photo via ft.com

No generation is more dedicated to a healthier lifestyle than Generation Y and the automotive industry is feeling the hit from it. Especially in more urbanized communities like Williamsburg, Brooklyn, there is a decline in car usage because for many young people, the car no longer serves as a status symbol. Instead, over the past few years, biking has made a major comeback to not only represent our lifestyle choices but a more cost conscious alternative to rising gas and insurance prices. Just as more innovative technology has reinvented the fashion world, car companies are going to have to develop new features that appeal to Millennials in order to win over this market.

video via ecouterre.com

In the past, all theses changing needs may have triggered major stress but not anymore. Bandu, a wristwatch that monitors stress levels before you even realize you are getting worked up, offers calming alternatives like listening to music, calling a friend or simply taking a few breaths to help you deal. This is one of many gadgets out there that focuses on our well being and making our lives a little bit simpler. Other forward thinking concepts on the rise include online banking start-ups like Simple, which offer free checking and a data heavy way to observe your spending habits and Polaroid who has experimented with retail locations so consumers can turn their mobile photos (which typically remain in digital format), into real-life keepsakes. 

Our demands are changing and our attitudes shifting. We are at a point where we are re-evaluating how we do everything to make it better, faster and more convenient. However, it's a learning process and a balance between more traditional aspects and advancing technology still exists and it probably will forever. We need to evolve but still remember who we are and where we come from. So take a leap forward, make a difference by doing something nice for someone today and remember to stand by what you believe in. 

What to Watch in 2013

Last year all eyes were on Lana Del Rey's ad campaigns, Psy's hit "Gangnam Style," and Raf Simons debut at Dior. The Rolling Stones were the comeback of 2012 and now Fleetwood Mac will resurface onto the music scene this April with their 34-city tour. On the television front, Lena Dunham's hit show of 2012 "Girls" will return this weekend for a second season of Millennial woes. Etsy CEO, Chad Dickerson definitely gave the e-commerce world a sense of craftiness by bringing an online community to the real world. And last but not least, the Pinterest boom is finely beginning to calm, but just in time for the next wave of newness. If 2012 was the year of change, 2013 will nonetheless be a major year for development and evolution. Not to worry though! There is a ton to look forward to as a fresh array of talent lead us into the coming year!

photo via nymag.com

Without a doubt all eyes are on Alexander Wang as he takes the reign at Balenciaga this year. How will he incorporate his downtown, edgy cool into the classic Parisian brand? Well, for one, Carine Roitfeld may be joining him as a stylist for the fashion house. And equally as important, what will become of his own label? As he continues to focus his brand's growth in China (with 14 stores planned), some predict he may also start to expand his secondary line by launching T by Alexander Wang specific stores.

photo via Business Insider

Now that CEO Ron Johnson has a full year under his belt, will JCPenney finally make a successful turnaround in 2013? According to an interview where WWD named Johnson Newsmaker of the Year, the "fun" hasn't even started yet. Thus far, he's fully focused to update the department chain for 2013 include bringing in major brands like Joe Fresh, Martha Stewart, Marchesa, Jonathan Adler and Carter's, launching both "The Street" hangout area and "The Square" for seasonal events and snacks, supplying employees with iPads, and continue allocating 40% of floor space for the new JCPenney shops.

video via YouTube

We posted about Rita Ora on Facebook back in 2012 and this year she's finally making moves here in the U.S. She kicked off the New Year in the heart of Times Square at MTV's Club NYE 2013 as she performed her song "How We Do (Party)." And now, with a second album and U.S. debut, tour, and numerous collaborations in the works, Rita is really ready to party!

photo via Refinery 29

Korean American photographer Jason Kim has a very harmonious point of view when it comes to combining color, texture and form into one stunning image. He is known for his precise use of lighting and minimalist visual aesthetic which makes his photographs so powerful. He made Refinery 29's list of 8 On-The-Rise Photographers at the end of last year and his client list includes V, Vman, Elle, Nylon, Yigal Azrouel, Richard Chai, and Peter Pilotto to names a few. Keep an eye out because we'll definitely be seeing more of his work on the fashion scene in the very near future!

photo via WWD

With lawsuit from ex-husband Chris Burch settled and his shares sold to new investors, it just may be Tory's year as she officially becomes a fashion billionaire! Retailing at about $200, her signature ballet flats have defined her brand as a status symbol for working women alike, and now rumors have been surfacing that Tory Burch's company (with an approximate net worth of $3.4 billion) may be up for IPO.

photo via The Financial Times

After Lady Gaga took everyone by storm with her theatrical performances and outrageous fashion ensembles, along came manager Try Carter, the creator of Backplane, a new social media platform and home to Gaga's hardcore community of fans, littlemonsters.com. This new form of social media geared towards building relationships between artists and fans may just well be "the future of micronetworks." Unlike the control that many common sites like Facebook and Twitter have to regulate data, change settings or deactivate accounts, this platform creates a direct relationship between the musician and her following.

video via Givenchy

If there is one fashion icon who will never go out of style it's Kate Moss! At 38, she's been everywhere and she just scored three major Spring campaigns for this year including Versace, Stuart Weitzman and now as the new face of Givenchy! Not to mention, this living legend even released an autobiographical book towards the end of last year showcasing her extraordinary career. Could she be the world's greatest supermodel? We think so!

photo via AskMen

So who is the most desirable woman of 2013? According to AskMen, it is none other than 22-year old Jennifer Lawrence. Her performance as Katniss Everdeen in The Hunger Games film earned her Rolling Stone's title of "the most talented young actress in America." She is also up for a Best Actress nomination at the Golden Globes for her role in Silver Linings Playbook and it very likely may be her first win. With a new X-Men movie in the works and the anticipated release of The Hunger Games sequel later this year, Lawrence won't be fading away anytime soon!

Hall Five Trend Forum

This week, we are excited to announce that MBF Trend Consulting has been featured on Hall Five's Website to predict Consumer Trends for 2013!

photo via Hall Five

Hall Five is a website offering the first social networking experience for people interested in lifestyle trends in fashion, home furnishing, industrial design, retail, technology and marketing. Enjoy!!!